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The Biggest Threat to Microsoft’s New Mobile Strategy? Ambivalence (Premium)

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The Biggest Threat to Microsoft's New Mobile Strategy? Ambivalence

Now that the PC's role in personal computing is diminished, Microsoft's new focus on mobile devices makes sense. But the software giant will need to attract two audiences---developers and consumers---that have in recent years shown little interest in its offerings.

Developers, are I think, the more crucial of the two.

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