Apple is holding a special event for its new ARM-based Macs, and it’s doing it on the same day that Microsoft is releasing Xbox Series X|S. For some reason.
“One more thing,” the press invite to the Apple event reads, referring to the famous Steve Jobs quote. “Please join us for a special Apple Event from Apple Park. Watch it online at apple.com. November 10, 2020. 10 a.m. PST.”
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The November 10 date is, of course, the same day that Microsoft will release its new consoles, the Xbox Series X and Xbox Series S. But it’s also the third Apple virtual event in as many months: In September, Apple announced Apple Watch Series 6, Fitness+, and Apple One. And in October, the firm announced its new iPhone 12 lineup.
For Windows fans, of course, the Mac event will land with a sense of dread and anticipation. Like Microsoft, Apple is moving its desktop platform to ARM, but unlike Microsoft, Apple is going all-in and is widely expected to offer ARM-based Macs that significantly out-perform Windows 10 on ARM. We’ll see, of course.
Also unclear is which Mac—or Macs—that Apple will transition first. One might assume that a low-end Mac would make the most sense, and some rumors do point to a new 12-inch MacBook. But Apple is also rumored to be prepping a MacBook Pro as well. Again, we’ll see.
dftf
<p>Not too sure this will make much of a difference — it's supposed to be a macOS event about the move to Apple Silicon which won't interest (or make sense to!) something-like 95% of the public. As long as their apps work, they don't care beyond that and will only take-notice of things like any major battery-life improvements it might offer, which they'll just hear-about in regular news after.</p><p><br></p><p>And how-many owners of an Xbox console also own a mac desktop or laptop, so would have reason to watch Apple's event?</p>