
Amazon is bringing back its Prime Day event next month, and this time it will span four days. From July 8 at 12:01 AM PDT through July 11, there will be millions of deals for Prime members across 20 countries.
If Amazon runs various deal events throughout the year, the company said that Prime Day 2025 will be its biggest one. “New this year, Amazon introduces “Today’s Big Deals”—themed daily deal drops featuring some of the most exciting deals of the event, exclusive to Prime members,” Amazon said in the announcement.
Prime members can already check out some early deals before Prime Day 2025 begins on July 8, including up to 30% discounts on a large selection of Amazon’s own brands. There are also early deals on Prime Video content, Prime Gaming games, and Amazon Music Unlimited and Audible subscriptions:
Amazon Prime is priced at $14.99/month or $139/year, but you can also get a free 30-day trial on amazon.com/prime. Young adults and higher-education students can also get a free six-month trial of Prime for Young Adults, which will be priced at $7.49/month or $69/month at the end of the promotion.