
Google is finally ready to expand the availability of YouTube Premium Lite plan more broadly. Following a rollout to over 20 markets earlier this year, the cheaper YouTube plan ($8.99/month in the US) is now available in all markets where YouTube Premium ($15.99/month) is available.
The full list of supported markets is available on this page. As a reminder, YouTube Premium Lite lets subscribers watch most videos ad-free, except for music videos. Other perks include background play on mobile and offline downloads for eligible videos.
In comparison, the regular YouTube Premium plan lets subscribers watch all videos without ads, with some of them also offering an enhanced 1080p quality. YouTube Music Premium, Google’s alternative to Spotify Premium and Apple Music, is also included in the subscription, making it a really good value despite the recent price increase from $13.99 to $15.99/month in the US.
Google announced back in March 2025 that it had crossed 125 million paid subscribers across its Music and Premium services. While the company would certainly like to see its number of paid subscribers continue to grow, Business Insider recently reported that Netflix, Paramount+, and Disney+ were exploring the addition of free tiers to attract more users.