The Microsoft Tease

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As a Windowsphone fan I still have my Lumia 950 in a drawer but my daily driver is currently a Galaxy S6. I would love to use the Lumia but it is now so app free that I would struggle to use it for what I need.

I still take it out, update it, and wish it was more useful. However I recognise a dead platform.

Microsoft doesn’t. It is in constant tease mode. They say we are not finished with mobile yet. We haven’t abandoned mobile. We want to provide mobile experiences.

It’s double talk. If you want to buy a Lumia today then ebay is your best bet not Microsoft. They have killed the entire consumer ecosystem and as markets where they used to have more than 10% share have no stock of new product they are reducing. Users are moving and for all practical purposes a Microsoft mobile is an Android phone with apps.

Yet there is tease from Microsoft. Microsoft need to take their first party devices off death row and just kill them formally. Just announce Microsoft making first party devices is over. Just say the “feature2” branch will fix a new bug or two but the only “feature” will be to change the date in the copyright message.

Put the last consumers out of their misery. Stop them interpreting every time the word “mobile” is mentioned as some kind of hope. Help these people have closure. They deserve at least a good bye Windowsphone party.

Comments (4)

4 responses to “The Microsoft Tease”

  1. rameshthanikodi

    Even if you feel like Microsoft is "teasing", you're clearly on Thurrott.com, and so you should know better because Paul broke the story way back in mid-2015 that Microsoft is quitting Windows Mobile. And on hindsight Paul was 100% spot on with that story because it's been downhill since.

    As much as I agree with you that Microsoft needs to come out and tell the truth - to say it's dead, I think the fans of the platform are also to be blamed for clinging on to false hope. It also doesn't help that ridiculous reporting over at Windows Central helps to fuel the disillusionment that somehow a Surface Phone is confirmed and that CShell will fix everything.

  2. Angusmatheson

    I think the OSes of he future will be like "mobile" OSes - with all apps coming from curated stores (to prevent viruses, if curated properly, and can monitized by app sales), auto-updated, tightly controlled by the maker. Microsoft is desperately trying to create that in Windows 10 - hence windows 10 S. I'm sure they would love to put that into a phone...if they thought it would sell. If they can get developers making apps so that a phone window 10 S made sense I'm sure they would make it, so perhaps there is hope. I still think the mistake was abandoning windows phone 7 for 8 and abandoning windows phone 8 for 10. The destroyed their Mobile OS to support their legacy OS - hoping that if they were unified app development for their phone would support modern app development on the desktop and install base of the desktop would encourage modern app development for both desktop and phone. Sadly not successful. Hopefully windows 10 S will be more successful at getting developers to make modern apps for windows 10 than windows 8 RT was.

  3. illuminated

    Microsoft has a big problem with mobile: they have no idea what to do. They have no plan. This is the reason why they do not say that WinMo is dead. Also if MS would officially announce that WinMo is dead then they would have to stop wasting money on universal windows platform as well.


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