Now seems like an opportunity for Microsoft to start making a push for non-business Teams. It has been able to compete with Slack in the workplace, but could it do the same with Android and iOS for mobile?
With Teams you have ability to text, call, share media, cloud storage, Office integration, calendar, multiple profiles, share passwords and potentially roll features from Your Phone into it which makes it almost a one stop shop for communication. It is device agnostic so the hardware that you are using does not matter. With the world shifting to a more mobile environment, there may be an advantage of being able to switch between business and personal realms (the whole “don’t break your workflow” that Panay talked about for Duo). It could be used in your car with Android Auto and CarPlay. Also, Teams could fill the gap if Chinese communication companies are banned from the US (maybe a free subscription with TikTok installed!).
The biggest challenge would be getting people to make the switch in their personal lives. How could they appeal to someone to have yet another subscription or account to manage or break away from using their comfortable Google/Apple ecosystems? Personally, I could see transitioning over to an all Microsoft personality (instead of Google/Microsoft) but for friends/family that are not tech savvy I do not know what it would take for them to make the switch. It seems like if there was anytime for getting people interested in Teams, now would be it.