Google Takes a Page Out of Tinder’s Book to Help You Find What to Watch

Google might not have a streaming service, but it really wants you to help you find what you want to watch depending on your mood. The company is rolling out a new experience for Google Search on mobile devices to help you pick a movie or TV show to watch.

In the United States, when you search for things like “good shows to watch”, Google will present you with a carousel of suggestions. From there, you can tap on it to get personalized suggestions. That’s where it gets interesting.

Google will first ask you what subscriptions you have, so it will only show you content that’s available with your existing subscriptions. After that, you will get a Tinder-like interface where you can swipe through a bunch of suggestions to pick what you want to watch. You can swipe to the right to like, and left to dislike. Google will then use this data to offer better recommendations.

Google says it’s also improving its such results for not-so-generic genres, and provide suggestions even when you perform vague or specific search results like “adventure documentaries about climbing”.

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  • bbennett40

    05 September, 2019 - 12:59 pm

    <p>"<span style="color: rgb(0, 0, 0);">Google might not have a streaming service" I'm confused. Does Google not own YouTube and YouTubeTV?</span></p>


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