ASUS Agrees to Support Existing NUCs, Continue Product Line

Intel NUC

Intel announced today that ASUS has agreed to develop future NUC mini-PCs and support Intel’s 10th- to 13th-generation NUCs.

“Our NUC systems product team delivered unique products that spurred innovation in the ultra-small form factor market,” Intel vice president Sam Gao notes in the announcement post. “As we pivot our strategy to enable ecosystem partners to continue NUC systems product innovation and growth, our priority is to ensure a smooth transition for our customers and partners. I am looking forward to ASUS continuing to deliver exceptional products and supporting our NUC systems customers.”

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Intel revealed last week that it was halting production of its NUC family of mini-PCs, sending its small but enthusiastic fan base into a tailspin. There are other small form factor (SFF) computers in the market, of course, but the NUC was special, and so this update is a hugely positive development.

Under the terms of the deal, ASUS gets a non-exclusive license to the Intel NUC systems product line designs, enabling it to manufacture and sell current 10th to 13th-generation NUC mini-PCs and develop future designs. ASUS will establish a new business unit called ASUS NUC BU, and Intel is transferring support for current and supported NUC models to ASUS.

“Thank you, Intel, for your confidence in us to take the NUC systems product line forward,” ASUS COO Joe Hsieh added. “I am confident that this collaboration will enhance and accelerate our vision for the mini PC – greatly expanding our footprint in areas such as AI and AIoT. We are committed to ensuring the excellent support and service that NUC systems customers expect.”

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