Google has published a new long-form ad featuring science educator Bill Nye that pushes Chromebook as a replacement for Windows.
The irony? Few probably remember this, but Nye was the host of Microsoft’s virtual launch event for Windows Millennium Edition (Me) almost 20 years ago.
“You shouldn’t fear switching to Chromebook,” Mr. Nye says during the ad, which is set up like his earlier science/education show Bill Nye the Science Guy. “It’s a good decision. But sometimes it’s hard to let go … of a bad decision.”
Here, he is referring to Windows.
The idea is that you paid for it—in this case, a laptop running Windows—so you want to keep using it. But you should probably move on, Nye suggests. Sticking with something that isn’t working is what’s called “the sunk cost fallacy” in behavioral economics, he says. “Fear of loss can cause an irrational attachment to things familiar to us,” he adds.
“We’ve been through a lot together,” he says, leaning on a beat-up and broken-down car with the license plate “WNDWS,” causing the front bumper to fall off. “But constant updates, patches, it never ends,” he continues. “Not to mention it takes forever to start up. And it won’t be long before it freezes or worse.” As he says this, he tries to start the car, which backfires explosively.
“But when you switch to Chromebook, which starts up fast and updates automatically with no interruptions, you don’t have to worry about any of that. And if you lose it for whatever reason, all your stuff I safely backed up on the cloud.” According to Nye, Chromebooks also work offline, even with Netflix.
“Remember,” he concludes, “when we overcome our fears, we can accomplish great things. So don’t let fear win. Switch to Chromebook.”
I have to say, some of the complaints about Windows are a bit overblown, but some are, of course, accurate. And I enjoy the breezy if mostly factoid-based presentation. But whether Nye is a good spokesperson is, of course, up to the viewer.
So, I’ll just remind you again: He previously hawked Windows Me.
pargon
Premium Member<blockquote><em><a href="#449130">In reply to prjman:</a></em></blockquote><p>lol me too. Fact he's in the ad is a turn off to everything Google. Makes me glad I use Bing </p>
skane2600
<p>I guess by referring to WNDWS instead of Windows protects Google from getting in trouble for making false claims. </p><p><br></p><p>In a way it's ironic because "constant updates" is feature that Google uses to promote Chromebooks. </p>
skane2600
<blockquote><em><a href="#449159">In reply to jrickel96:</a></em></blockquote><p>You're overstating a bit (e.g. "<em>No one</em> is buying a Chromebook for college") but I agree with your overall point.</p><p><br></p><p>These days Chromebooks aren't even what they were supposed to be. Adding Android support suggests that the original concept, web-only apps wasn't cutting it.</p>
skane2600
<blockquote><em><a href="#449175">In reply to jrickel96:</a></em></blockquote><p>At one time I think there was also an expectation that Chromebooks were going to be significantly cheaper but as you point out low-end devices all use more or less the same components. That's what killed the "Network Computer" and the "JavaStation" too before they really even began, although in those cases the cost of ownership was actually higher.</p>
Stooks
<blockquote><em><a href="#449261">In reply to Chris_Kez:</a></em></blockquote><p>"All that said, I agree that Chromebooks seem to get a lot more coverage and concern than seems warranted based on real world adoption."</p><p><br></p><p>Looking at the numbers more people use the old version of Edge than use Chromebooks. Listening to Paul/Mary on Windows Weekly when talking about the old version of Edge, they both say no once uses it or make some comment like "for all 6 of you that use Edge". If no one uses the old Edge (I don't) then what does that say about Chromebooks?</p><p><br></p><p>This site covers Chromebooks way more than most do. I do not get it??? Why not cover Palm OS as well??? Android apps where going to make Chromebooks a huge hit. PWA's were going to make Chromebooks a huge hit. I am not seeing that happening in any way.</p>
chocolate starfish
<blockquote><em><a href="#449162">In reply to Daekar:</a></em></blockquote><p>Bill Nye possesses more knowledge in his little finger than what you or I will amass over our entire lifetime.</p><p>Yes, I believe Nye has erred in doing these ads but it doesn't detract from his abilities and knowledge.</p>
skane2600
<blockquote><em><a href="#449203">In reply to chocolate starfish:</a></em></blockquote><p>Your support of Nye is very loyal but you have no basis to compare his knowledge to that of a stranger. </p>
chocolate starfish
<blockquote><em><a href="#449208">In reply to skane2600:</a></em></blockquote><p>I'm not a Nye loyalist. Did you miss my criticism of him for doing these ads?</p><p><br></p><p>Just because someone respects a person knowledge doesn't make them a loyalist/fanboy. You need to stop using black and white labels, the world is more nuanced than that.</p>
skane2600
<blockquote><em><a href="#449209">In reply to chocolate starfish:</a></em></blockquote><p>I should have said "nice" instead of "loyal" I guess. I was actually trying to say something positive in the midst of criticizing your comment. No good deed goes unpunished.</p>
skane2600
<blockquote><em><a href="#449236">In reply to paul-thurrott:</a></em></blockquote><p>And Daekar's experience is .. Oh, that's right, we have no idea. So as I said before, there's no basis for comparison because we don't have enough information. BTW Alex Trebek has been hosting Jeopardy for 35 years so he must be 7 times smarter than Bill Nye, right?</p>
chocolate starfish
<blockquote><em><a href="#449192">In reply to jckelly:</a></em></blockquote><p>That was twenty years ago before he was established. This is different, Bob is correct. Bill has let himself down with this and I don't care if he is hawking Chromebooks or Windows.</p>
Stooks
<p>I have no fear….Chromebooks just suck. Universally rejected by the users at our company when we tried to give them out as loaner laptops just to do VPN/RDP to a VDI at work. My kids hated them when they had to use them in middle school and were so happy when they got to high school and got Windows 8/10 laptops. My daughter starts college in less than 10 days and no one is using them at her university. They are given a iPad and a Office 365 account. The vast majority of students use Windows and the rest use Mac.</p><p><br></p><p>IMHO nobody likes them and in fact they would rather use an iPad or smartphone vs a Chromebook if they can't use a PC or a Mac.</p>
Stooks
<blockquote><em><a href="#449212">In reply to HachingMonkey:</a></em></blockquote><p>Judging by multiple stat trackers you and your mum are in the vast minority. If it works for you that is great. I just know that I have personally never met anyone that has used them and liked them.</p>
Stooks
<blockquote><em><a href="#449235">In reply to paul-thurrott:</a></em></blockquote><p>And you always use Netmarketshare as evidence to back your opinions. Should we not use it now? I am pretty sure that their numbers backup my personal experience. At .34% market share I am going to go out on a limb and say…..they are not liked. More people probably use the old version of Edge than they do Chromebooks. </p><p><br></p><p>Or are you going to stick by the theory that US students, the vast majority of Chromebook users, don't go to websites that Netmarketshare tracks? As others have said Chromebook usage drops off during summer break…..hmmm???</p><p><br></p><p> </p>
skane2600
<blockquote><em><a href="#449212">In reply to HachingMonkey:</a></em></blockquote><p>Are they really both cheap and fast?</p>
chocolate starfish
<p>Outside of poor U.S schools Chromebooks at least to this point have failed dismally in gaining a healthy user base. Low cost Windows 10 laptops are a better choice purely because they offer a wider range of user choices.</p><p><br></p><p>I've always liked Bill Nye because he talks about the facts of scientific matters without bias. It seems no one is immune to the influence of corporate money.</p>
chocolate starfish
<blockquote><em><a href="#449291">In reply to chaad_losan:</a></em></blockquote><p>If you say so. </p>
dontbeevil
<p>"Microsoft Made a REALLY Lame Surface Ad Comparing It With the MacBook"</p><p><br></p><p>"Google Enlists Bill Nye to Push Chromebooks"</p><p><br></p><p>spot the difference</p>
skane2600
<blockquote><em><a href="#449234">In reply to paul-thurrott:</a></em></blockquote><p>Well, it's a matter of opinion, right? </p>
dontbeevil
<blockquote><em><a href="#449234">In reply to paul-thurrott:</a></em></blockquote><p>what about</p><p><br></p><p>"Microsoft Copied the iPhone’s Animoji and Made It More Accessible"</p><p><br></p><p>and </p><p><br></p><p>"Google Services Going Passwordless on Android"</p><p><br></p><p>and not</p><p><br></p><p>"Google Copied the MS services passwordless login system"</p><p><br></p><p>oh it's always MS… what a coincidence </p>
jedwards87
<blockquote><em><a href="#449282">In reply to kevineddy:</a></em></blockquote><p>This is what I have said for ever. My kids used them in school for a little while before their school switched to MacBook. They both said they were ok for typing papers but had ZERO interesting in actually owning one. Now they are both in college and both laugh when I ask if they would like me to buy them a nice Chromebook. They physically laugh. The one starting college this fall wants a Windows machine and the other has a MacBook.</p><p><br></p><p>Using them in school definitely does not transfer to owning one when school is out. Nobody wants to use Google for anything except search and I am trying to stop that since Google has proven they are biased towards the left and are looking to interfere with the next election. My boys and 100% of their friends have iPhones and most have Apple Watches. Google hardware is no where on their radar.</p>
Stooks
<blockquote><em><a href="#449311">In reply to jedwards87:</a></em></blockquote><p>Google is great at…</p><p><br></p><ul><li>Ad targeting</li><li>Data Collection</li></ul><p><br></p><p><br></p><p>Google is good at…</p><p><br></p><ul><li>Maps</li><li>Youtube</li></ul><p><br></p><p>Everything else they do is second class. Their search is heavily biased by many factors like $$$$ for pushing results higher and recently extreme political bias. Seriously try Bing for a month and you will have no problem with using it all the time. Google Doc's really good at collaboration but way short in features and that is why it lags way behind in corporate use. Even at the University level Office 365 wins the day. Google corporate cloud is a distant 3rd and once again their politics hold them back from things like US military AI contracts.</p><p><br></p><p>Android is java laden,sluggish OS built to collect data. Just search on iOS vs Android when it comes down to how much data it sends back to the mother ship while a device sits on the counter doing nothing. The Google app store is the wild west where malware is all too common.</p>
skane2600
<blockquote><em><a href="#449288">In reply to SvenJ:</a></em></blockquote><p>I was referring to price, so in this case both words mean the same thing.</p>