Microsoft Goes for the MacBook Jugular, But Time is Running Out

Microsoft is no stranger to playfully---and not so playfully---poking the competition. But it seems like the firm is escalating things with a series of ads pitting its Surface products against Apple's MacBook family. This is smart timing, I think. But the window is closing.

The ads are obvious enough, and anyone who is familiar with the different approaches that Microsoft and Apple both ...

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