Google Gemini’s Personal Intelligence Comes to AI Mode in Search

The new Personal Intelligence feature in Google’s Gemini chatbot, which provides personalized responses based on users’ data in other Google apps, is now rolling out to AI Mode in Search. At the moment, Personal Intelligence is only available for Google AI Pro and AI Ultra subscribers in the US, and the experience is entirely opt-in.

Personal Intelligence can use data from Gmail, Google Photos, YouTube, as well as previous Google searches to improve the quality of its responses. Users can choose to connect Gmail and/or Google Photos, and the feature can be turned off at any time.

“With Personal Intelligence, AI Mode can reference your hotel booking in Gmail and travel memories in Google Photos, to suggest an itinerary with something for everyone. You’ll see tailored recommendations like an interactive museum perfect for the kids or an old-timey ice cream parlor, because it recalls the many ice-cream selfies captured in your pictures,” Google explained today.

Google emphasized that AI Mode “doesn’t train directly on your Gmail inbox or Google Photos library,” though the company uses “specific prompts” to improve its responses. Google also made it clear that AI Mode “might incorrectly make connections between unrelated topics or not fully understand the context,” but users can clarify in follow-up responses and use the thumbs down button to share their feedback on specific answers.

Personal Intelligence in Google Gemini and AI Mode in Search is currently only available for personal Google accounts in the US. However, Google previously said that it was planning to bring the feature to more countries and non-paying users.