Beneath A Surface: Available Today!

Posted on November 29, 2018 by Brad Sams in Brad with 40 Comments

Eight-ish months ago, this day seemed like a decade away but the book is done, it’s packaged up and ready for reading. If you haven’t bought it yet, you can find it on Amazon, LeanPub and a few others coming soon.

If you purchased a digital version from Amazon, it should be on your device, if you purchased a digital version from Thurrott, check your email.

If you would like a physical copy, you can buy it today on Thurrott and it will soon be available on Amazon as well. The proof-copies are expected to be at my house this weekend. Provided everything is good with the print, the physical copies should be available starting next week. Of course, if there is an issue with the printing, then this will delay that availability.

The past three weeks have been filled with many late nights trying to finalize the text and formatting; it’s a much bigger task than you might think. But the book is done, albeit I need to push an update to the Amazon version as there are a couple minor fixes that need to be applied; Microsoft got three tries with Surface before it was perfect, I’ll graciously extend that offer to myself as well.

A special thanks to Paul as he put in a significant number of hours to edit the book.

All this being said, I personally hope that you enjoy the book. It is full of stories that have never been shared and gives the best look at how the brand was built. Creating a billion dollar brand doesn’t happen overnight and there were many success and failures along the way.

While the story of Surface is an on-going narrative, I have captured the early days and the journey up to this point in time. Even though the book has ended, I look forward to what Surface will release tomorrow.

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