A new report details the emergency response within Apple when it became clear that its new iPhones were not selling as well as expected.
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An Apple executive has finally discussed the firm's recent iPhone sales publicly, if only very vaguely.
Digitimes reports that Apple has ordered a second round of iPhone order reductions from its manufacturers.
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Microsoft became the most valuable company in the United States for a brief moment.
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An explosive new report in the Wall Street Journal says that Apple has cut production of all three new iPhones by 30 percent.
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It's yet another sign of declining product quality at Apple. The good news? Apple will fix the issues for free.
Amazon signs a deal with Apple to sell Apple's iPhone, iPad, Apple Watch, and Beats products directly.
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In the wake of Apple's revelation that it will no longer report unit sales of its devices, analysts are trying to figure out what it all means.
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Apple posted another record-setting quarter today, with a net income of $14.1 billion on revenues of $62.9 billion.
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Apple's Shortcuts app can now work with weather data, alarms, and more.
The latest update to watchOS is breaking some of Apple's new Series 4 Watch devices.
Apple announces two new iPad Pro devices with revamped design, Face ID, upgraded performance, more.
Remember the Mac Mini? It's getting its first major upgrade in years today.
Apple delivers much awaited MacBook Air with upgraded display, design, and internals.
Apple is set to release the next major update for iOS tomorrow.
Apple's next major leap forward will most likely be the result of the relationships that its customers have with the company.