Elon Musk Details $8/Month Twitter Blue With More Features

Posted on November 1, 2022 by Laurent Giret in Cloud, Social with 28 Comments

Elon Musk, the new official CEO of Twitter has detailed how he plans to revamp the company’s Twitter Blue subscription. Musk previously said that he wanted Twitter’s verification badge to become a Twitter Blue perk and raise the subscription’s price from $4.99/month to $19.99 month, but the exec has apparently listened to the negative feedback from users.

In a series of tweets published earlier today, Musk said he wanted Twitter Blue to cost $8/month going forward. He also added that “Twitter’s current lords & peasants system for who has or doesn’t have a blue checkmark is bullshit.”

In addition to getting a verified badge, Musk wants to get Twitter Blue subscribers some new perks including priority in replies, mentions, and search, the ability to post longer video and audio clips, and a number of ads reduced by half. Musk also mentioned a “paywall bypass for publishers willing to work with us.”

According to Musk adding new perks to Twitter Blue while slightly raising its price will also “give Twitter a revenue stream to reward content creators.” This is something that platforms like YouTube and Twitch already do by allowing creators to monetize their content, though Musk has yet to share details about how that would work on Twitter.

Twitter Blue is still only available in the US, Canada, Australia, and New Zealand, and expanding the service to more markets is also something Musk will need to think about pretty quickly. Last but not least, it’s also not clear how allowing everyone to pay to get a verified badge will prevent people from impersonating others on Twitter.

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