Firefox Turns the Table on Online Trackers

Posted on October 22, 2019 by Paul Thurrott in Mozilla Firefox with 5 Comments

Mozilla has announced a new Firefox feature that lets users track the online trackers that it blocks on your behalf. Right. The hunter has become the hunted.

“Today we’re introducing a new feature that offers you a free report outlining the number of third-party and social media trackers blocked automatically by the Firefox browser with Enhanced Tracking Protection,” Mozilla Dave Camp announced. “We created an easy-to-view report within Firefox that shows you the extra steps it takes to protect you when you’re online. So you can enjoy your time without worrying who’s tracking you, potentially using your data or browsing history without your knowledge.”

The new Firefox Privacy Protections report helps you see how many times Enhanced Tracking Protection blocks an attempt to tag you with cookies, keeps you up-to-date on data breaches with Firefox Monitor, and helps you manage the passwords you store and sync with Firefox Lockwise.

“The industry uses dark patterns to push people to ‘consent’ to an unimaginable amount of data collection,” Mozilla’s Selena Deckelmann says. “These interfaces are designed to push you to allow tracking your behavior as you browse the web. Firefox’s Data Privacy Principles are concise and clear. We respect your privacy, time, and attention. You deserve better. For Firefox, this is business as usual. And we extend this philosophy to how we protect you from others online.”

You can access Firefox’s privacy protections using the shield icon in the address bar, which Mozilla says is now blocking an astonishing 10 billion online trackers. And you can learn more about these protections from the Mozilla website.

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