Bing Rebranded?

Did Microsoft rebrand Bing to “Microsoft Bing” recently? I opened up my bing.com homepage this morning to discover that they had added the Microsoft logomark with “Microsoft Bing” spelled out. Maybe I missed this previously, but this definitely seems new to me.

Conversation 3 comments

  • christianwilson

    Premium Member
    28 August, 2020 - 10:56 am

    <p>I noticed that a week or two ago. It's not stylized like that everywhere but I was wondering if it was the first step in a rollout of a new brand logo.</p>

  • lindhartsen

    Premium Member
    28 August, 2020 - 9:31 pm

    <p>I've seen this appear and then disappear on my machines, as well as see other people mention it on Twitter. It's like they're experimenting with whether to make the rebrand or not.</p>

    • Paul Thurrott

      Premium Member
      29 August, 2020 - 8:58 am

      <blockquote><em><a href="#564800">In reply to lindhartsen:</a></em></blockquote><p>Yep. It's usually be the secondary pages, but it looks like they're changing it up.</p>

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