With Microsoft set to unleash its Windows Mixed Reality platform on PCs, Sony has effectively cut the price of PlayStation VR.
“This is a great time to jump into the PlayStation VR experience, with a huge lineup of over 100 games, including recent favorites like Arizona Sunshine, SUPERHOT VR, Tiny Trax, Fantastic Contraption and Dino Frontier,” Sony vice president Mary Yee writes. “If you’re new to PS VR, don’t miss out on marquee titles like Farpoint, Batman: Arkham VR, Star Trek: Bridge Crew and Resident Evil 7 Biohazard.”
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I write “effectively” above because the base price of PlayStation VR—$399.99 in the U.S.—hasn’t actually changed. Instead, what Sony is doing is bundling the PS VR with the PlayStation Camera, which is required for PS VR, for $399.99. The PS Camera normally sells for about $50. So this is basically a $50 price cut.
Sony is also offering a second bundle, called the PlayStation VR Worlds bundle, which includes the PS VR headset, the PS Camera, two PlayStation Move motion controllers, and PlayStation VR Worlds for a new lower price of $449. This bundle will be available for purchase starting September 1.
Sony’s price cuts are probably due to the same factors that led HTC to cut prices recently on the Vive: Lower component costs and a public apathy about virtual and mixed reality. But it’s an interesting coincidence that Sony has met the base pricing on Windows Mixed Reality, no?
<p>Interesting coincindence? Heck no. It's called competition. It's basic supply and demand. An increase in supply with demand being constant, means lower prices. Playstation owners/fanboys need the Xbox to have a VR set as well. When that happens, one can expect the price for the PS VR to go even lower. </p><p><br></p><p>Sony can't expect to keep their VR prices the same, when their gaming competition's are lower. Sony clearly isn't Microsoft.</p><p><br></p><p>Only Microsoft would over-value their products and price it accordingly.</p>
<p>So the logic is because Microsoft is going to release a mixed reality solution on PC's…….now after everyone else…….that Sony is cutting the price on its console VR solution?????</p><p><br></p><p>Really? That is a serious leap. I could almost buy they are doing it to counter the Xbox One X launch, since the X is a better console/launch timing and the PS4/PRO have this gimmicky VR thing but even that is a stretch.</p><p><br></p><p>How about this VR stuff is basically a flop and Sony is trying to move product? Same with the other vendors who have cut prices. I hate to say this but the Microsoft stuff is probably a flop as well and it has not even launched yet.</p><p><br></p><p>Maybe Apple will move the world with their AR in iOS 11, but I would not hold my breath.</p>
<blockquote><a href="#169216"><em>In reply to Darmok N Jalad:</em></a></blockquote><p>"I also question how wide the range of appeal VR will have."</p><p><br></p><p>This! The handful of friends I have that bought VR gear, at hefty price, never really use it anymore. They are great dust collectors. Yes Sony has sold a million. The cheapest of options was bound to sell more but it is only 1/60th of the PS4 customer base that has chosen to support it.</p><p><br></p><p>Microsoft should focus on AR for business. If consumer VR every really takes off jump in then.</p>