It’s fair to say that Google’s Android Wear platform has been a spectacular failure. But they keep trying. And Google’s partners will apparently release over 20 new Android Wear 2.0-based smartwatches by the end of the year.
Color me … skeptical.
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“Android Wear was created to take smartwatches beyond ‘one size fits all’,” Google VP David Singleton says. “That’s why we’re thrilled there are even more ways to express your style this fall—all while keeping you informed with messages at a glance, activity tracking, and help from your Google Assistant.”
Singleton rattles off a list of these partners, which includes designer brands like Diesel, Emporio Armani, Fossil, Guess, Gc, Hugo Boss, Michael Kors and Tommy Hilfiger, not to mention Louis Vuitton, Montblanc, TAG Heuer. Movado and ZTE. And there are more pedestrian offerings coming from Huawei, Polar, Ticwatch, and, yes Casio, among others.
So … I don’t know. Android Watch as a platform really does make sense to me. And I’ve always felt that Android Wear offered better and more discoverable navigation than Apple Watch. But the devices themselves, and I’ve owned several, are uniformly terrible, with bad battery life and usually bulky designs.
Will this change with Android Wear 2.0? I doubt it. But I’ll keep watching.
Bats
<p>Are you kidding, Tag Heur was very successful!</p><p><br></p><p>I'll say this before and I'll say it again. The problem with smartwatches isn't it's functionality, it's the style, the price, and it's marriage to a phone. </p><p><br></p><p>LOL…Paul thinks it's because of battery and bulky designs? LOL, I know that Paul is 50 years old, but did he skip the decades of the 80's and 90's or was he so intune to his Amiga? The reason why Paul understand is very simple. Just look at him. With all due respect he's a 50 year old, overweight, tech blogger, who wears t-shirts with the letter "T" on it. Therefore he's coming from a technologist point of view and not from a normal person or a celebrity. All smart watches lack style.</p><p><br></p><p>Today, watches are stylish accessories first and telling time second. That's just the truth. Take for example the Moto 360. Every tech blogger praised how beautiful that watch, except for me….because I live "Realsville." It was nothing more than a plain watch. The only thing that made the watch look a little decent was the face and for the most part that face was turned off.</p><p><br></p><p>LOL…Android Wear 2.0 is a failure? LOL…did some one tell Tag Heur that? Paul must have missed the articles that daid that Tag Heur's Connected Watches were a success. So much so, that they developed a second generation. Paul must not have known that Tag is a high end watch company. He must have thought that Motorola, LG, and Huawei were real watch companies that specialize in design and style. LOL…who the hell would be stupid enough to think that? Now you have the big hitters up at the plate. <span style="color: rgb(0, 0, 0);">Louis Vuitton, Montblanc, Movado, Boss, Armani….these are all high end fashion labels. They are all trying to have the same success Tag Heur had with their Android Wear Watches. LOL…why the heck did Paul stick "ZTE" in their company? LOL…..funny.</span></p><p><br></p><p><span style="color: rgb(0, 0, 0);">Let's not forget, Paul Thurrott is the guy that called Google Home, the "fatal flaw" and then he went out and bought one…AGAIN. </span></p>