Apple Could Learn A Thing Or Two From Microsoft About Authentication

Brad Sams

Let me explain how my Saturday started, at around 10AM my daughter told me she was not feeling her best; when I went to pick her up and walk her to the bedroom to watch some TV and rest, she vomited all over me. After calming down the calamity that projected its way into my house, it was time for some water, a movie or two, and rest to help my daughter get over her illness.

Earlier in the week, I enabled Apple’s two-factor authentication; security is good, right? I am always an advocate of two-factor authentication (2FA) but the key for this security measure to work effectively is that for the end user, it has to be a simple and fluid experience. What Apple has created is a mechanism that works well, as long as you abide by their planned obsolescence product lifecycles.

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