WarnerMedia announced today that it will soon add an ad-supported tier to HBO Max that costs $9.99 per month, $5 less than the current offering. It’s called HBO Max with Ads.
“HBO Max with Ads will bring our beloved entertainment brands and franchises to even more consumers at this new, lower price point-while, for the first time, elegantly connecting brands to the premium, iconic IP that defines this service,” WarnerMedia executive vice president Tony Goncalves says.
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The new ad-supported subscription tier arrives in the first week of June, the company says, and it will offer the same content as the current HBO Max offering. WarnerMedia claims that HBO Max with Ads will provide “the lightest ad load in the streaming industry, coupled with the most premium content.”
The firm also teased some upcoming original content, including a “Friends: The Reunion” special event and new seasons of “Legendary,” “The Flight Attendant,” “Search Party,” and others.