Apple announced today that it has teamed up with Major League Soccer to offer every single MLS match on the Apple TV app starting in 2023. The partnership will last for 10 years and will provide access to all MLS, Leagues Cup 1, and select MLS NEXT Pro and MLS NEXT matches.
“This live and on-demand MLS content will provide in-depth, behind-the-scenes views of the players and clubs that fans love. A broad selection of MLS and Leagues Cup matches, including some of the biggest matchups, will also be available at no additional cost to Apple TV+ subscribers, with a limited number of matches available for free,” Apple explained in the press release.
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This partnership with Major League Soccer shows Apple’s growing interest in sports. Back in April, the company kicked off its new “Friday Night Baseball” weekly doubleheader on Apple TV+, which includes live pre- and postgame shows.
“Apple is the perfect partner to further accelerate the growth of MLS and deepen the connection between our clubs and their fans,” Don Garber, MLS’s commissioner said today. “Given Apple’s ability to create a best-in-class user experience and to reach fans everywhere, it’ll be incredibly easy to enjoy MLS matches anywhere, whether you’re a super fan or casual viewer.”
Starting next year, MLS matches will be available via a new MLS streaming service available exclusively through the Apple TV app. Apple’s streaming service has already become quite ubiquitous with dedicated apps on Samsung, LG, Panasonic, Sony, TCL, VIZIO, and other smart TVs, Amazon Fire TV, Chromecast with Google TV, and Roku devices, plus PlayStation and Xbox gaming consoles. If Apple TV is also available as a native app on iOS, iPadOS, and macOS devices, a web app is also available on tv.apple.com,