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On this edition of the Sams Report, Microsoft puts the final nail in the UWP coffin, Xbox is getting a new dashboard, and a lot of questions about the future of Xbox this week.
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proesterchen
<p>@17:50</p><p><br></p><p>Unless there is another massive shift in strategy at Qualcomm, they have no hope of catching Apple in either performance or battery efficiency.</p><p><br></p><p>Qualcomm have given up on designing their own CPU cores a couple of generations ago (and after a series of embarrassing products) and are now -again- fully reliant on ARM for their CPU core design. This reference ARM design has never been know to be high-performance, and has regularly been trounced by Apple CPUs introduced several generations and manufacturing processes earlier.</p><p><br></p><p>No one can compete with Apple unless they also spend significant resources on gathering a team of highly-skilled workers to build ground-up, high-performance, ARM-compatible CPU cores around which to design and build a truly competitive SOC.</p><p><br></p><p>Qualcomm have decided that is not for them. (too expensive, results were pitiful)</p><p><br></p><p>Samsung followed suit this generation. (same, same)</p><p><br></p><p>In a different, parallel universe, Microsoft could go to their buddies at AMD and ask them to produce a version of their high-end cores with ARM front-end. Alas, that project at AMD never made it past the announcement stage in this universe.</p><p><br></p><p>So what are Microsoft to do? <span style="color: rgb(0, 0, 0);">They have the resources, but neither the talent nor the business plan that would see them investing in this level of hardware. They are stuck with Qualcomm. And Qualcomm is stuck with ARM reference designs. And those are stuck several generations behind Apple's A-series in raw performance and energy efficiency.</span></p>