Windows 10 Device Usage: Creators Update Deployment is Already Strong

Posted on April 25, 2017 by Paul Thurrott in Windows 10 with 15 Comments

Windows 10 Device Usage: Creators Update Deployment is Already Strong

This month, AdDuplex looks at Windows 10 device usage related to the recently-released Creators Update. And as I had suspected, it’s going much better than the previous release.

As you may recall, AdDuplex bills itself as the largest cross-promotion network for Windows apps. AdDuplex empowers developers and publishers to promote their apps for free by helping each other. And each month it provides a glimpse at which Windows devices people are actually using.

Here’s what we see this month.

Creators Update deployment is strong. Just two weeks after Microsoft released the Creators Update into the wild, almost 10 percent of Windows 10 PCs in use have already upgraded. AdDuplex notes that this is “more or less similar” to Anniversary Update deployment during the same time frame, but given Microsoft’s newly conservative policies, this number is, I think, a big improvement. Plus, the Anniversary Update eventually succumbed to reliability issues, slowing deployment.

Creators Update is rolling out most quickly on Microsoft hardware. No surprise here, but Microsoft’s own hardware is getting the Creators Update at a faster clip than other PC makers: Over 20 percent of Surface devices have already upgraded. Comparatively, Lenovo, Dell, and HP are all under 10 percent right now.

Creators Update is rolling out most quickly on the most recent Surface devices Looking just at Surface, it is likewise no surprise that the most recent devices—Surface Studio, Surface Book and Surface Pro 4—are being upgraded the most quickly as well. Over 29 percent of Surface Books are on Creators Update, as are over 24 percent of Surface Pro 4 devices.

Interesting stuff, as always. And when you tie this to the absolute lack of Creators Update horror stories, it appears that Microsoft may have gotten past the issues that dogged it last year. Which is great for all of us.


Join the discussion!


Don't have a login but want to join the conversation? Become a Thurrott Premium or Basic User to participate

Comments (15)

15 responses to “Windows 10 Device Usage: Creators Update Deployment is Already Strong”

  1. bbold

    Been having some app issues where the app won't open unless you close it and re-open it, but otherwise, I'm loving the creators update, I just wish we had more 'creator-like' features in addition to Paint 3-D, which is ok but I hardly ever use it. As an artist, I like to use Fresh Paint or One Note, much much easier to manage. Whatever happened to Music Maker? Seems like the only creators that might get something out of this update are those that render images in 3-D, which is like .0000001 of the population. I do like the theme management and overall OS responsiveness, though. I'm guessing the name 'Creators Update" has more to do with getting artists and creators on board than actually providing them with a plethora of new creative experiences. Marketing term to tie the updates into new Microsoft hardware? I have a feeling Redstone 3 will be dubbed "Education Update." What do you think?

  2. Hifihedgehog

    @Paul: Who will be on the ground at next week's Tuesday event?

  3. wright_is

    I've put Creators Update on most of my kit and also the new / rebuilds at work. My Spectre x360 was done 2 weeks ago and I've installed in on about a dozen Fujitsu Lifebooks and a few Wortmann CAD workstations this week.

  4. DadCooks

    Just your simple old everyday senior citizen geek and took a chance on the Creators Update. Went so well on my first laptop that now I have put it on 5 laptops, a tablet, and a desktop. This was the smoothest update ever. No problems whatsoever and half of these machines are more than 5-years old. The improvement in system response is noticeable and the screens seem clearer (important for old eyes). This is the Windows 10 that Microsoft should have released to begin with.

  5. mikiem

    >>"And when you tie this to the absolute lack of Creators Update horror stories,"

    I'm posting this because you may still have the tablet, Paul... I have a Winbook TW802 that I bought after you wrote about it. And I've run 10 on it since pre-release. 1703 changes something about the graphics display - AMD, Intel, & Nvidia have all released new drivers for compatibility, except Intel *may* have abandoned the Z3735F the Winbook [& quite a few low cost (OK, make that Cheap) tablets & notebooks] use.

    Updates to 1607 since mid-March won't install on the TW802, the 1703 upgrade doesn't work properly, a 1703 fresh install won't work, resetting 1607 removed the Intel display adapter, and the latest [about a year old] posted graphics drivers will not install in 1703. I had much the same results booting to a Windows To Go drive running 1703. Restoring a backup image from when the tablet was new, then updating 8.1, and then upgrading to 1703 did work.

    It perhaps interesting that most of the 8.1 drivers were retained, whereas many were updated by earlier builds of 10.

    • Waethorn

      In reply to mikiem:

      Intel hasn't abandoned Bay Trail. I have a Pipo X9 that took the Creators Update just fine. And I didn't even need to load any drivers on it manually (I needed a supported USB LAN dongle to get it online at first, but the system got all the drivers from Windows Update).

      The problem with the SoC's is the way that some OEM's configure the hardware for the Intel Thermal Framework and the oddball busses like GPIO and I2C. Sometimes you have to use the OEM drivers because drivers on Windows Update don't work, and as such, the devices connected to those busses don't work either.

      Intel also doesn't release drivers for their SoC's except for their own NUC systems that include them - DON'T USE THOSE!

      • mikiem

        In reply to Waethorn:

        >>"Intel hasn't abandoned Bay Trail."

        IMHO too soon to tell. Intel has upgraded those CPU graphics drivers that I've checked, but the generic Z3700 series drivers posted on Intel's site are still those dated 5/16, the same BTW as those supplied by Windows Update. After walking away from mobile until 5G, & with a CT replacement for the BT Atoms, it might make good sense to walk away from further BT Atom development.

        >>"I have a Pipo X9 that took the Creators Update just fine."


        I had to go through a little work, but no big deal, & no complaints - just posted 1) in case it *might* do Paul any good if he still had the TW802 laying around, & 2) thought it *might* interest him that my results *might* hint at changes in the Windows 10 setup/upgrade process, e.g. keeping old drivers that in past versions of 10 have been replaced.

        >>"Sometimes you have to use the OEM drivers because drivers on Windows Update don't work..."

        Yeah, I think a version of that is what caught or got me -- the updated drivers 10 provided worked fine until MS changed whatever with their March updates, & then they caused problems for me, & judging by Google searches, I'm not alone. Earlier driver versions worked, though not OEM in the sense that the OEM modded them or anything.

        • Waethorn

          In reply to mikiem:

          Intel doesn't release SoC drivers to the public. They do update them - from time to time - but they only release the updated drivers to OEM's. They work with OEM's to optimize them for their hardware. It's up to the OEM's to distribute them to end-users though, since they are considered OEM licensed property.

          • mikiem

            In reply to Waethorn:

            >>"Intel doesn't release SoC drivers to the public."

            Sorry - I didn't want to say anything because it might seem impolite. Here are the two that I'm aware of, because these are the SOCs our devices use.



            • Waethorn

              In reply to mikiem:

              Graphics, but not chipset functionality. And you need the proper chipset drivers for your OEM-provided SoC for the graphics drivers to function, let alone the OEM-provided graphics drivers for all the graphics functionality to work. These are reference drivers only.

  6. Jules Wombat

    Edge Crashing every time on a NVidia based shop built i7 machine, and Cortana no longer working, just lame web searches now. Similar experience to some others on User Voice feedback, so not an isolated experience. So I would call that a pretty bad upgrade experience.

    Albeit all smooth trouble free upgrade on a Surface Pro 4.

  7. TraderGary

    My Surface Book i7/16GB/512GB has been flawless since updating. No doubt the Surface Book was heavily tested.

    I'm patiently waiting for the Surface Book 2 as I've started video editing with DaVinci Resolve. I need a lot more horsepower than my original Surface Book provides and I can't see getting the Performance Base when the Surface Book 2 will be here in a few months.

    Paul, I'm looking for you to be there with early Surface Book 2 news. I'm trusting that it will have a 7th gen Kaby Lake 4-core i7 CPU, a heavy duty nVidia GPU and a 4K screen. Have you heard anything yet?

  8. robincapper

    I forced it onto my old Samsung ATIV i5 hybrid and it was fine apart from having to reload a Samsung Windows 10 brightness update. Before that both auto and manual display brightness didn't work at all but that was also the case with previous W10 editions.

    I was rather surprised to see my desktop update itself over Easter, a 2009 era i5 with a more modern Nvidia 960 card added a year or so ago. Again everything seems fine, old brother laser printer prints, even an ancient Microsoft Sidewinder Joystick still working.

  9. MixedFarmer75

    Update roll out is slow. I forced my Surface 3. 2017 HP X360, no update. 2016 HP AIO, no update. 2014 Lenovo Flex 2, no update. 2010 Dell XPS 9400, no update. Might be because I am in Canada. We are still waiting for a fully functional Cortana.

Leave a Reply