Panos, Word by Word (Premium)


In writing about Windows for over 25 years, I’ve also always been interested in the people and strategies behind the product. For sure, there have been ups and downs. Victories and setbacks. Product design wins and epic duds. It’s been quite a ride.

Without getting into the various personalities of everyone who ran the Windows organization over the years, let’s just say that my relationships with these people have ranged from actual friendship to outright toxic. And in one case, Steven Sinofsky, I experienced both. I don’t mention Sinofsky here to denigrate the man, I’m sure he had his reasons. But rather to contrast him with the current Windows chief, Panos Panay. And it’s pretty easy to sum up neatly.

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