Apple has already started 2019 off with a huge push in its growing Services business. After reporting its revenue shortfall, the company has been heavily focused on its Services business, at least on the PR part.
The company announced back at CES 2019 that it’s bringing iTunes to Samsung Smart TVs, as well as AirPlay 2 for all major TV makers. And now, it’s teaming up with Verizon in the United States to offer a huge deal for Verizon customers.
Apple is expanding the free 6-month trial offer to complete free access to Apple Music for customers of certain Verizon plans. Verizon users with the Beyond Unlimited and Above Unlimited plans will now get free access to Apple Music, while Go Unlimited customers will continue to get a free 6-month trial.
The partnership will obviously help Verizon lure in more customers, but it’s a bigger win for Apple. The new subscribers gained from the free offer will obviously boost its subscription numbers, and since Apple Music is available on Android as well, it won’t be limited to Verizon users with an iPhone. And Apple’s partnership with Verizon could give Apple Music the edge over Spotify in terms of subscription numbers in the United States, where Apple Music is already believed to be on the lead.
It’s not clear how long the deal will last, however. Verizon says the deal will go live tomorrow, though there is no indication of when it will end.