Microsoft’s Biggest Competitors? (Premium)


A recent Quartz article uses data from Microsoft’s annual 10-K regulatory filings to determine which companies, over time, where the firm’s “biggest competitors.” The theory here is that those companies mentioned the most over Microsoft’s lifetime make the cut.

It’s an interesting idea. But it’s also wrong. Which you can see by which companies came out on top: IBM, Apple, and Oracle, in that order.

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