Microsoft’s “Anything but Ordinary” Campaign for Next-Gen Surface Leaked
- Mehedi Hassan
- Sep 30, 2019
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24
Microsoft’s big Surface event is only about 2 days away, and there have been a number of new leaks about what Microsoft has in store for fans. Today, a new leak revealed what seems to be the main marketing campaign for Microsoft’s next-gen Surface devices.
WalkingCat tweeted pictures showing off what’s supposed to be Microsoft’s next-gen Surface devices. The pictures themselves don’t give us a good look at the devices as they are used in real-life scenarios, and we only get a look at the back of the devices.
https://twitter.com/h0x0d/status/1178571702621491200
But that’s beside the point — the main thing to focus on here is the marketing campaign. “Anything but ordinary” seems to be the main slogan for Microsoft’s next-gen Surface devices, and that seems like a perfect fit. Microsoft’s Surface event on Wednesday is expected to be one of the biggest Microsoft events in recent years, where the company is expected to reveal a new Surface Laptop, new Surface Pros, maybe a foldable Surface device, and Windows Lite. And considering these devices are expected to include major updates and some new innovative changes, the “Anything but ordinary” title is a really good marketing slogan. Microsoft has previously used this slogan in other marketing materials, but this may be the first time it uses the slogan as the headline for the new Surface devices.
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Conversation 24 comments
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dontbeevil
<p>fortunately still less leaks than latest iphone and pixel</p>
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Thom77
<p>Pics look like boring ordinary marketing to me. Once again, Microsoft is trying to out-hip Apple. It wont work.</p><p><br></p><p>Grow some balls Microsoft . Make fun of Apple robots in coffee shops with ugly tattoos, noserings, and purple hair.</p><p><br></p><p>Make fun of beta male cucks and show that confident men do actual productive work on their Surface devices while soy boy is on Facebook on his $1500 Apple laptop. </p><p><br></p><p>Show the idiots leaning over the table to tap things on a screen as a the surface user uses a mouse to fly through their work.</p><p><br></p><p>Show that Surface users value ability and excellence over diversity.</p><p><br></p><p>Create your own identity Microsoft.</p><p><br></p><p><br></p><p><br></p><p><br></p><p><br></p><p><br></p>
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jedwards87
<blockquote><em><a href="#472446">In reply to Thom77:</a></em></blockquote><p>Jealous much ? I am a huge Apple fan yet I am not a robot. I have zero tattoos, zero body rings of any kind and I have normal hair. Well what is left of it.</p><p><br></p><p>Nothing wrong with beta males. Puss' like you eventually turn to us beta males for protection. Oh and I am extremely productive on my $1000 Apple laptop. I make a great living and my main device is a MacBook. But then again I am intelligent and know how to use my device.</p><p><br></p><p>Don't Surface devices have touch screens ?</p><p><br></p><p>Ability and excellence is Apple. Nothing wrong with diversity.</p><p><br></p><p>Do not be so mad and closed minded.</p>
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PeterC
<p>I think, or is that hope, they indicate a better touch interface being used than what is currently present. </p>