
Netflix reported that it earned a net income of $3.4 billion on revenues of $12.6 billion in the quarter ending June 30, 2026. Those results were inline with expectations and they represent gains of 8.1 percent and 9.6 percent, respectively. But Netflix stock fell 9 percent because the company revealed it would move from biannual to annual engagement reporting.
“Our financial performance remains solid and we’re on track to meet our objectives for the year,” Netflix writes in a letter to shareholders. “We’re delivering increasing value to our members; engagement is healthy, reflecting the quality, quantity, and variety of our offering. The results of our recent price changes are consistent with prior changes and our expectations.”
Netflix said that it is using AI to deliver a more personalized, immersive and interactive experience for customers, enhance ads capabilities for brands, and improve the quality of its series and films. And it plans to stay ahead in a “dynamic and competitive” market by “delivering more entertainment value, leveraging technology to improve every aspect of [the] service, and improving monetization.”
The issue is that revenue growth has slowed this year and Netflix narrowed its forecast for the remainder of the year. And Netflix shares had already declined 40 percent since its failed bid to acquire Warner Bros. Discovery, which was quickly followed by yet another round of price hikes and the lack of any big new hits. Put simply, Wall Street has concerns. And Netflix didn’t help matters by announcing that it would reduce its transparency in the coming year.
“Engagement is important to our business,” the shareholder letter notes. “But engagement is not just the quantity of view hours, [it] also refers to the quality and variety of our offering. To make this clearer, we’re making a change to our view hours disclosure. After today’s What We Watched report, which covers the first half of 2026, we will shift to publishing this report annually in the first quarter, beginning in 2027. The goal of separating the publication of the report from our earnings results is to keep the focus on our primary financial metrics – revenue and operating profit.”