Microsoft Highlights Growth in Education

Following its recent push in the education market, Microsoft is today highlighting the growth of its products in the education sector. The company highlighted the growth of Windows in the education market today based on a report from Futuresource.

According to Futuresource’s latest report, the market share of Windows devices grew by 6.5% year-over-year in the United States, fueled by the recent introduction of affordable and modern Windows 10 laptops. Worldwide, though, shipments of Windows devices declined slightly to 43.5% in 2017. Despite Windows’ growth in the US market, Chromebooks continue to dominate in the country, accounting for 87% of shipments in 2017.

For Microsoft, sales of Windows hardware isn’t everything. The company is touting growth in its education-focused services as well. OneNote, for example, grew by 75% in the last year, and more than 18 million student notebooks were created with the service since the start of the school year. The company says more than 10 million monthly active users use its Learning Tools available across some Office apps and Windows 10, too.

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  • hrlngrv

    Premium Member
    06 March, 2018 - 10:32 pm

    <p>How does MSFT monetize OneNote use in schools?</p>

    • Bart

      Premium Member
      07 March, 2018 - 3:03 am

      <blockquote><a href="#250971"><em>In reply to hrlngrv:</em></a></blockquote><p>Not sure they have to. It is a matter of getting the students to use OneNote now, so in later (professional) life, they will pay for Office365</p>

    • 2ilent8cho

      07 March, 2018 - 7:39 am

      <blockquote><a href="#250971"><em>In reply to hrlngrv:</em></a></blockquote><p><br></p><p>It is normally part of a Volume Licensing Agreement. A lot of schools in the UK have one.</p>

  • Jack Smith

    07 March, 2018 - 7:17 am

    <p>It is unbelievable Google has almost 60% share of K-12 already in the US. That seemed to happen overnight. Our schools were never Windows but used all Apple hardware instead. But they now have replaced to using Google for everything 3rd grade and above. They use iPads 2nd grade and below.</p><p><br></p><p>But the thing is all the school stuff is on Google eccosystem with Google classroom, etc. It is all integrated together and so the roots are really deep for Google and hard to imagine the school ever going to Windows or even back to Apple.</p><p><br></p><p>Will be curious if Google starts marketing outside the US and would then expect them to take K12 internationally if they do pretty quickly.</p>

    • PeteB

      07 March, 2018 - 10:02 am

      <blockquote><a href="#251030"><em>In reply to Jack_Smith:</em></a></blockquote><p>Remember back when windows zealots would nervously laugh that Chromebooks would never catch on.</p><p><br></p><p>Funny how things work out.</p><p><br></p>

      • cayo

        09 March, 2018 - 12:52 pm

        <blockquote><a href="#251067"><em>In reply to PeteB:</em></a></blockquote><p><br></p><p>You can safely say the same thing now. Chromebooks will never catch on.</p><p><br></p><p>Chromebook is 7 years old now. Outside US schools, it has no market at all. </p><p><br></p><p>Poor US kids are forced to use it at school, but don't use it at home and will not use it at college or work when they graduate. Fact.</p>

  • wshwe

    07 March, 2018 - 9:45 am

    <p>You failed to mention the disastrous sales of Windows 10 S laptops to the education market. </p>

  • Daekar

    07 March, 2018 - 1:09 pm

    <p>I have to say, at first I was bamboozled by this move to Chromebooks, given how limited they are. I mean, what happens when these kids graduate and don't know what C: is, and can't manage their own files, or whatever. Besides that, Google would have practically complete control over… well, everything, really, in their computing lives. It's terrifying. </p><p><br></p><p>But then I realized that people aren't very foresighted and usually don't see the devils they make deals with. Sure, Chromebooks are easy, but the cost, long term, scares the snot out of me. I'm uncomfortable with a future where I am the one who has to help the young whippet with technical support because they didn't learn more about how technology works than I did. </p><p><br></p><p>Or maybe I should just give up and entrust my entire digital life to a single monopolistic mega-corporation. It would be easier.</p>

    • Greg Green

      08 March, 2018 - 2:40 pm

      <blockquote><a href="#251155"><em>In reply to Daekar:</em></a></blockquote><p>I think most people don’t want to know what C: is anymore than they want to know about refrigeration cycles when they get food or know about combustion cycles when they get in their car. Most people just want things to work and not lose data. It’s only the specialists who want to know the magic.</p>

  • alfredjohnson

    11 March, 2019 - 6:43 am

    <p>Great! Students are a huge source of branding. And Microsoft has realized it. Their marketing policy can create considerable influences among the students for using Microsoft’s products. As I work with the students on <a href="; target="_blank">GradesFixer</a> as a mentor, I know their likings. I hope they will gladly accept Microsoft. Microsoft has some educational tools that help the students in their study. In that case, it is in a sense clearly ahead.</p>


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